- Model policies and practices that promote and support breastfeeding in all sectors of the healthcare system.
- Increase services and support to families who are breastfeeding, with a focus on the underserved population, to impact breastfeeding initiation and continuation rates.
- Increase the incidence and duration of breastfeeding by identifying and solving problems through effective community networking.
- Improve community awareness and positive attitudes about breastfeeding by providing access to varied resources and factual information.
- Improve area health professionals’ breastfeeding promotion, assessment and management skills by identifying needs and providing access to professional education.
- Support the establishment of model policies in worksites, child care facilities and schools that foster a positive environment for breastfeeding.
- Increase acceptance and support for breastfeeding among key community leaders.